Carrolee Moore Consulting Group Finds Business-Building Resources

Carrolee Moore knows the challenges of running a small business.

As a 15-year industry professional, and founder of Carrolee Moore Consulting Group, Carrolee works every day to help service-based businesses craft their brands with the help of her team’s design and content marketing expertise.

Her company prides itself on taking an empathetic approach to client work. This means asking clients questions, involving the client’s team of experts in the content creation process, and problem solving with the clients, so they feel like they own the results.

To deliver this high level of service, and support the demands of a growing business, Carrolee needed a committed banking partner. “I believe strongly in community,” she said. “I wanted to bank with a financial institution that not only says it values community but proves it with action.”

She found her bank in Comerica.

The Benefits of Comerica CoWorkSpaces
In 2024, Carrolee Moore Consulting Group let go of its costly co-working space.

Even though Carrolee preferred to work outside the home, she couldn’t justify the monthly expense. For a small business, hundreds of dollars each month could be better spent elsewhere. Carrolee was surprised, then, when she heard about Comerica CoWorkSpaces at a Frisco Chamber of Commerce breakfast.

“I perked up,” she said. “Wait, we get free coworking space?”

Carrolee visited her local Comerica banking center and was blown away by the accommodations. Not only could she access desks and monitors, but she could also book dedicated office space for privacy, deep work or a client meeting.

Marketing Tools for Carrolee and Her Clients
Carrolee was also intrigued by other business tool offered for free by Comerica, such as SizeUp by Comerica.

When it comes to marketing tools, like market data and analytics, she knows how much of a struggle this can be. “A lot of small businesses actually don't have tools,” she said. “They don't even know tools like that exist.”

And even for savvy marketers like Carrolee’s team, paying for marketing tools can be cost prohibitive. That’s why SizeUp by Comerica is valuable. With SizeUp, Carrolee gains free, instant access to build performance benchmarks, compare data points against local competitors, research potential customers and more.

The Comerica Difference
“It’s hard to overstate the importance of feeling supported as an entrepreneur,” Carrolee explains.

Saving hundreds of dollars every month on coworking space and marketing insights is valuable to her. But she’s just as quick to cite the support she receives from Comerica staff.

Walking into her local Comerica banking center, she’s greeted by friendly faces who are happy to help. This level of support has Carrolee feeling optimistic about the future of her business and her banking relationship with Comerica. “I am so excited to see where it all goes from here.”

The future is bright for Carrolee Moore Consulting Group as they continue their mission to rewrite the rules of marketing to help their clients stand out in the market and increase bottom line earnings.

To learn more about Carrolee Moore Consulting Group and Comerica CoWorkSpaces, watch Carrolee’s recent interview with The Dallas Morning News.